Red Cactus wins 14 Educational Advertising Awards!

Red Cactus Marketing
Red Cactus Marketing
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WHAT WE DO

We Help build and launch remarkable brands

 Brands that stand out and cut through the clutter are those with strong strategic underpinnings executed across multiple touchpoints in ways that are cohesive, consistent and compelling. Here's how we do it. 

Market Research

Creative Development

Brand Positioning

We start with a deep dive into your audience, using focus groups, interviews, and surveys to uncover insights that define your brand story. Our research fuels a strategic, authentic approach to branding, grounded in what resonates most with your stakeholders.

Brand Positioning

Creative Development

Brand Positioning

 Your institution’s strengths deserve a spotlight. We transform research into a powerful brand promise, defining your unique market position. This brand promise becomes a rallying point for all communications, setting your institution apart with purpose and distinction.

Creative Development

Creative Development

Creative Development

Creative campaigns built on clear strategy position your institution for success. Our award-winning strategists, writers, and designers collaborate with you to create a campaign that stands out from the competition, connects with key audiences, and drives results.

Brand Activation

Coaching & Consulting

Creative Development

 A cohesive brand experience requires consistency across every channel. From digital and print to in-person events, we help activate your brand with focus and impact, making each touchpoint a memorable reflection of your identity.

Digital Strategy

Coaching & Consulting

Coaching & Consulting

We craft targeted digital strategies to amplify your brand’s online presence.  Our data-driven approach optimizes campaigns for engagement and measurable results, keeping your brand relevant and impactful in the digital landscape.

Coaching & Consulting

Coaching & Consulting

Coaching & Consulting

 We help equip your team for long-term brand success. Our hands-on training and consulting give your marketing staff the tools to sustain and grow your brand, ensuring it thrives well beyond launch.

Award-Winning Client Work


    Beatrice successfully led over a dozen virtual focus groups - spanning both local stakeholders to former employees worldwide as part of her process to help define our brand and recruit more educators to work in our public schools. Working with her was a breeze. Hawaii Department of Education


    James Lynch-Urbaniak, Office of Talent Management

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    Let's Work together!

    Let's Work together!

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